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Blue Flame Thinking is a business-building agency centered on clients with the courage and tenacity to resist the usual and demand something better from their brand, their industry, and themselves. They help Financial and Manufacturing brands in the B2B space solve their toughest marketing challenges. Let's get better, together.
Operatic is a creative digital agency that takes the guesswork out of growth through data-inspired strategy and tailored creative, technology, and marketing solutions. spent decades future-proofing clients’ businesses and giving their brands the platform required to grab hold of their industries by the horns. This experience taught that data trumps conjecture and that a clear line of sight to your customer’s desires and actions is what’s needed to build a brand that’s worth people’s time and affection.
The application of virtual reality in e-commerce has enormous potential for transforming online shopping into a real-world equivalent. However, the growing research interest focuses on virtual reality technology adoption for the development of e-commerce environments without addressing social and behavioral facets of online shopping such as trust. At the same time, trust is a critical success factor for e-commerce and remains an open issue as to how it can be accomplished within an online store. This paper shows that the use of virtual reality for online shopping environments offers an advanced customer experience compared to conventional web stores and enables the formation of customer trust.
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