The Gaabs is an award-winning Berlin-based creative agency founded in 1996 by creative director Christiane Bordner and photographer/director Marcus Gaab. Focusing on lifestyle and luxury brands they design content and communications strategies that stand out in a saturated market place. They believe the client and consumer appreciate fresh visual approaches and discerning editorial content. By partnering with a prestigious global creative network they provide an innovative and engaging consumer experience. As a result, they create a valuable dialogue that endures beyond the last page of a magazine or image on a website. Their collaborations include ACNE Studio, BMW/Mini, Hugo Boss, Interview Magazine, Louis Vuitton, Mercedes Benz, Nike, Sonos, Stone Island, and Vitra.