Tank are a strategic design consultancy, they champion design thinking and they celebrate diversity, equality and inclusion. For 20 years, they’ve been helping leadership teams build meaningful brands, harness innovation within their culture and better understand their customers through a strategic approach to design and creativity. Do meaningful work. Years ago, they wrote these words on a sheet of paper and decided to rethink who they were and what they do. Meaningful work challenges the status quo — it has the fire of entrepreneurship and creates positive impact in the world they live in. It's the type of work that has you jumping out of bed in the morning because you know that the work you're doing matters. It's not noisy — it's meaningful. They're a strategic brand consultancy and they believe businesses with an equal balance of purpose and profit will create the greatest impact. They knew that meaningful work was the work that they wanted to do, and it was the work that the leaders they aspired to work with were doing — work that moves them towards solving some of the world's most complex challenges.
"Our values guide each and every business decision, and the organisations and people we choose to partner with, as we work together to fulfill our purpose. We co-create information that empowers communities to make healthy life choices, prepares them for life in rapidly changing societies, and connects them with other communities that are now participating in the global digital economy."
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