"When I introduce our agency, people always smile and say, “Wow, great name! Why New Haircut?” Mission accomplished."
"They demonstrated a clear and structured linguistic approach to naming, which I had not seen from the other proposals."

Bluetext provides integrated communications services designed to help clients connect with key audiences, reach new communities, enhance their brand and protect their reputation. With deep expertise leveraging many diverse marketing strategies, Bluetext utilize every channel to attack the most critical challenges facing their clients. From repairing damaged reputations to connecting with key government decision-makers to driving product demand, Bluetext clients know that the team at Bluetext will help them achieve their goals with measurable results every step of the way.
Brands are Boring is a group of creative individuals spread over four countries. Their headquarters is based in the vibrant city of Amsterdam but their brand names are created all over the world. They love to make new brands come to life, they literally breathe branding. They've been in the naming business since 2010 and are still getting better at naming names every day.
Wonsupona is a strategic naming and brand storytelling agency. They enjoy the process of developing stories and names that clearly define problems, evoke emotion and generate action. They believe that along with a great product or service, captivating messages wrapped in a unique tone and voice create connection. Much like a person, they believe every brand has a unique story waiting to be told.










