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  • Nike - Air Max - Customer Case Study

  • Nike - Air Max - Customer Case Study

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    Customer References5 total
    About

    20miles is a small, but passionate team of digital product creators, designers, consultants, developers and analysts. By combining our knowledge and experience they are doing their best to deliver the highest quality to their clients and establish long-lasting partnership.

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    Treacle agency is a positioning and messaging specialists. Look, there are tons of soundalike agencies out there. Everyone's saying the same old things. And if you're blending in, you're losing out. That's why they take you through a deep positioning process to define your difference and own your space. Then they help you forge a confident and cohesive brand identity that brings you out of the beige background. And finally they craft that cut-through messaging, copy and content that makes clients weak at the knees.

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    The application of virtual reality in e-commerce has enormous potential for transforming online shopping into a real-world equivalent. However, the growing research interest focuses on virtual reality technology adoption for the development of e-commerce environments without addressing social and behavioral facets of online shopping such as trust. At the same time, trust is a critical success factor for e-commerce and remains an open issue as to how it can be accomplished within an online store. This paper shows that the use of virtual reality for online shopping environments offers an advanced customer experience compared to conventional web stores and enables the formation of customer trust.

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