“Being a Community Group, it was a great opportunity that we were given by STB to have our 100 year Celebration ale promoted and labels designed by such a professional organisation. STB very quickly grasped what our aim was – mainly to promote this important event in the life of our Allotment Association – and came up with amazing ideas for labels. All the designs managed to convey our love of growing our own, our mining heritage and the occasion itself, which made our choice of the final design extremely difficult. Throughout the whole process, from initial to final design, we were kept in the loop, never made to feel that we were a "charity project", which has been proved by the end result, a great label which sold all the beer in 24 hours! We cannot thank them enough for their guidance and professionalism throughout the project.”