StatePoint offers a local sponsored editorial content platform uniquely focused on content creation, distribution and promotion. They start by creating journalistic “news readers can use” content that highlights their clients as trusted industry experts. They then promote this content on their national distribution service to thousands of local media outlets and online influencers their clients are not reaching. Clients receive industry-leading, real-time coverage reports detailing key quantitative and qualitative results, such as confirmed print and online media placements, social media engagements (likes, clicks, shares, etc.), total audience reach, media placements by metro market, “prominence” rankings for online placements, and more.
"It can be challenging to generate brand awareness with consumers. We’ve been extremely pleased with StatePoint Media’s ability to create high-quality content that showcases our brands in an authentic way, while also generating placements in the right kinds of newspapers and media websites that appeal to our target demographic. They reach a mass market for us by building a long list of coverage that reaches homeowners in their thousands of communities."
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