"We manage over 60 separate Adwords campaigns on behalf of clients, and we charge by the hour. So, it follows that the old cliche of ‘time is money’ suits our industry very well. We did some research on ways to make our PPC set-up, implementation, and management methods more efficient so we could take on additional clients, and as a means of saving our existing clients money. After umpteen free trials of other software ‘solutions’ and the usual pushy sales rep’s, we came across Speed PPC. Suddenly, we could generate massive, relevant, keyword lists, ad headline variations, ad copy variations, upload them straight into the Adwords editor (works for the other search engines too) and be away in no time at all. Since using SpeedPPC, our client retention rate has increased due to the time and cost savings, and we have taken on more clients because we can! In summary, if you need to create, manage, and optimise large numbers of PPC campaigns, then this software will save you a lot of time.”