Simulmedia is the only demand-side platform that delivers unparalleled reach, results, and measurement wherever audiences watch, stream, or play. In 2008, Simulmedia pioneered a data-first approach to TV ad placement and optimization that made performance at scale possible and changed TV advertising forever. Having expanded to CTV and games as extensions of its traditional TV expertise, Simulmedia has the capacity to better help even more advertisers, agencies, entertainment marketers, game publishers and game developers reach the audiences that are most likely to take notice, tune in and transact.
"Maximizing unique reach is always at the base of what we tried to do from a TV perspective. I think most marketers are the same, but to really go big into the ‘reach world’, it's expensive to keep that up."
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