RichAds is a performance marketing ad platform made for affiliate marketers, publishers, advertisers and agencies. Their team began with the AdTech product Platform.io, a white-label DSP, in 2013. In 2018, they created their own ad network RichPush which has grown into one of the leading push traffic networks with 450 million subscribers. Then they add one more ad format — pop ads — to help their clients maximize their advertising investment. The new ad network was named RichPops. Since their 2020 most significant platform upgrade, they have all the most powerful ad formats — push, in-page, calendars, popunder, domain redirect — united under the roof of RichAds.