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Rently is guided by the desire to streamline leasing activity, optimize property management, and create premier resident experiences. They were born out of and revolve around innovation. What started out as a practical response to the preference of 40% of renters wanting to view properties outside of regular business hours evolved into a popular proptech solution that benefits renters and managers every day. Rently initially brought its patented self-showing technology to the market in 2011, and has since become the industry leader in self-guided tours and smart home technology.
"Within the first month of implementing Rently, we secured three new lease applications from prospects that self-toured themselves outside of business hours (i.e. between 6 PM and 8 PM). Without …
"What we’re finding is that most of our clients prefer to do a self-guided tour in lieu of the guided tour."
"We are seeing about a 70% conversion rate for prospects that toured through Rently. Needless to say, we are now using Rently at the majority of our communities."
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