Redpoint Global Inc. FAQs

    • Who is Redpoint Global Inc. best for - their role(s) within what kind of companies.

      Redpoint is best for:
      • The Data Team, so they can deliver the trusted data products the business needs,
      faster and more productively.
      • Marketing and CX leaders, so they know exactly what to say and when, driving better
      experiences and higher revenue.

    • How does Redpoint Global Inc. benefit them?

      Redpoint closes the context gap in customer data. It is the only solution purpose-built to handle real-life customer data complexity, in real time, without any code.

    • How technical do users need to be to use Redpoint Global Inc.'s software?

      Redpoint’s no-code, prebuilt logic handles data quality, identity resolution and profile unification — no engineering bottlenecks, no heavy lift. It empowers data teams to move from backlog to business impact faster, iterate quickly and confidently, and support evolving needs without custom development.

      For Marketing and CX teams, Redpoint's no-code tools and GenAI audience builder make sophisticated dynamic segmentation simple. No SQL, no IT tickets, no barriers — just fast, intuitive control.

    • What makes Redpoint Global Inc. a leader in this space?

      Redpoint delivers customer data that is ready for use across the enterprise in systems that power AI, analytics, customer experience and operations. It generates data that is right—complete, accurate and timely—and fit for purpose—actionable, trusted and compliant.

      Customer data is inherently messy due to changing customer identities, contacts, addresses, behaviors and transactions. Despite major investments in Customer Data Platforms (CDPs), Master Data Management (MDM) systems and data clouds, many enterprises continue to struggle with unreliable and fragmented customer data. These tools often unify flawed inputs without resolving root-level issues, leading to sub-optimal
      outcomes and high data consumption costs. Consequently, companies must fill the gap with costly data engineering resources and long-term enterprise consulting and technology initiatives.

      Redpoint solves these problems upstream and continuously updates unified profiles for any enterprise use. It resolves accuracy, identity, and compliance gaps before data enters critical systems, establishing a trusted foundation that drives smarter decisions, more personalized engagement and faster time to value.

    • Who are Redpoint Global Inc.'s biggest competitors (3-5 companies)?

      Treasure Data
      Amperity
      Hightouch
      Salesforce
      Adobe

    • How/why is Redpoint Global Inc. better than those competitors (or most others in their market)? What about Redpoint Global Inc. is unique, stronger, easier, etc.?

      Built-In Customer Data Logic
      • Customer data is messy, but Redpoint is purpose-built to get data right and fit for purpose. With customer logic embedded throughout, Redpoint automates data quality, applies advanced identity resolution, unifies profiles intelligently, and enables dynamic segmentation.

      Composable, Agile Architecture
      • Redpoint’s flexible, modular building blocks plug seamlessly into the customer data services you already have—so every system you rely on, from your CDP to your entire stack, performs better.

      Real-Time Throughout
      • Operate in real time across every step in the process—ingestion, identity resolution, profile unification, decisioning, and activation—so insights and actions happen instantly.

      Dynamic Segmentation
      • Flexibility and scalablilty in building granular segments to support multi-step, multi-destination campaigns.

    • Which popular or common software does Redpoint Global Inc. integrate with?

      Adobe, Airship, Alchemer, Amazon RedShift, AWS S3, AWS, Bitly, Blackbaud, Braze, Cassandra. Cloudera, Cheetah Digital, Cortana, Databricks, Drupal, Eloqua, Exact
      Facebook, Google Analytics, Google Cloud Platform, Google Big Query, HP Enterprise, Hubspot, LinkedIn, LiveRamp, Luxsci, Microsoft, Microsoft Azure, Microsoft Dynamics, Mongo DB, MPulse, Pinterest, Possible Now, PostgreSQL, Power BI, Redis, Salesforce, Sendgrid, Sitecore, Snowflake, SQLServer, TikTok, The Tradedesk, Twitter, Twilio

    • Software pricing can often be complex. If it's pretty straightforward, list tiers, pricing (per year, seat, etc) and limits for Redpoint Global Inc.. If it's not simple, use broad estimates or ranges for typical setups.

      Pricing details are available by contacting Redpoint Global.

    • Does Redpoint Global Inc. offer a trial or free download available?

      Please contact Redpoint Global for options.

    • What are the Redpoint Global Inc. support options? List all.

      https://www.redpointglobal.com/support/

    • Do Redpoint Global Inc.’s solutions include AI?

      Redpoint combines data mastery, predictive intelligence and AI innovation to give every agent the high-quality customer data foundation they need to operate with accuracy and confidence.

      • Redpoint creates the data foundation for successful AI. It provides data that is accurate, complete, contextual, and always up to date. Redpoint connects structured and unstructured data so you can unlock not only quantitative insights, but qualitative insights that reveal a deeper understanding of your customers that drive trustworthy AI outcomes.

      • With Redpoint, build precise audiences with natural language quickly using plain English (e.g., “patients who visited in the last 30 days”). Redpoint helps you segment customers based on behavior, preferences, demographics and other attributes for targeted programs and campaigns.

      • Use Redpoint’s out-of-the-box predictive models to quickly implement AI-driven customer predictions. Identify your best customers, estimate their likelihood to purchase, or take proactive steps to stop churn in its tracks.
      Prefer your own models? Redpoint supports Bring-Your-Own-Model (BYOM) for full flexibility. Analyze and identify patterns for strategic decisions or determine Next Best Actions to automate personalized customer journeys and campaigns.

      • Redpoint's MCP Server allows an AI agent to build, manage and access clean, contextual customer data to drive results in your channels and applications. It brings Redpoint’s high-performance identity resolution, data quality, and segmentation and activation services directly to any LLM or agent, so every model, workflow, and autonomous agent can operate using clean, contextual, continuously-updated customer data.

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