“The impact on our processes, culture and our customers has been immense. We have used the Recollective platform to power The Cambridge Panel for over two years, and in that relatively short period they have become an invaluable partner. Our colleagues now have an ‘always-on’ conversation with our customers; to ask the key questions, to listen to what’s important, and to draw the insights that have a major influence on our decision making – all from the convenience of their desk. The Recollective team have supported us to achieve more and more with our community, breaking new ground together and delivering innovative solutions that meet our needs. The Cambridge Panel has given our teachers a voice. Recollective have helped us put the customer first.”
“The variety and flexibility of the activities allowed us to address the changing consumer landscape from many different perspectives. For usability, specifically, the image marker tool was a great asset in highlighting the best, worst, and most confusing features in a static prototype, and gave our client direct, actionable feedback that proved much more user friendly in future iterations.”








