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“Shaina and Reach PR has been an amazing experience for our brand as we dived into our first major PR push for Dandies Marshmallows. Shaina quickly became a member of our team. Always willing to go above and beyond and offer a helping hand, even when it was outside of the scope of our normal projects. Her willingness to vet potential marketing opportunities and to make honest and realistic recommendations has been immensely helpful. For our PR efforts, Shaina delivered immediate results. One of her strongest traits has been constantly monitoring what we were doing in other areas of our marketing and bringing it into her efforts. It allowed her to constantly innovate with new areas for us to get coverage. Who would’ve thought cocktail publications would ever cover a marshmallow company? I would also like to note how personable and funny Shaina has been. It’s one of the killer qualities that I’m sure helps her go a long way in spreading the gospel of her clients!”
“Shaina and I have worked together for more than five years, since I was at Prevention through to my current position at Health. She’s everything you’d want to see in a public-relations individual: She responds to my queries quickly (and sends me relevant information—very important!), gets samples delivered in a timely manner, and eagerly answers questions.”
Dale Curtis Communications works with leading companies, associations, and nonprofits that need additional communications support in public relations, public affairs, and business-to-government (B2G) marketing and positioning. Each and every one of their clients benefit from a thorough analysis of its unique PR strengths, weaknesses, opportunities and threats, and they carefully develop the best messaging and communications tactics to advance your agenda. They provide a full range of services, including strategic counsel, messaging and materials, creative, digital media, media relations, event management and partnerships.
Lydia Baehr Public Relations in 2006, Lydia developed several successful public relations campaigns for the Houston Symphony, Society for the Performing Arts, Dominic Walsh Dance Theatre, the Houston Museum of Natural Science and the Institute of Hispanic Culture.
McLellan Marketing Group view marketing through the same lens. None of their clients, no matter how large, has an infinite budget. Every dollar they spend has to yield something that gets them closer to the finish line. Sometimes the yield is that they learn something new about their prospects. Sometimes it’s that they get a repeat sale from a happy client. And often, it’s that they have moved a prospect a little further in the sales funnel towards their first purchase. Marketing is an imprecise science for sure. But that doesn’t mean they can’t measure. They start every new client relationship and project by defining what they are going to measure. They set success metrics and then gauge their efforts against those tangible measurables.
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