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Puro.earth started from the realization that there is too much CO2 in the atmosphere and they already have carbon net-negative technologies that are able to capture and store it. However, a business model for carbon removal with these technologies was missing.
"For the first year of Shopify's Sustainability Fund we chose to work with companies with innovative ideas that we believe have the highest potential to reverse climate change."
"Even radical emission reductions are not enough to halt the climate change, but we must also actively remove CO, from the atmosphere. As Compensate grows, a marketplace where revenue goes …
“We want to be responsible for our corporate carbon footprint and bring our values to life by doing things that benefit society. In this case, we chose Puro.earth CO2 Removal …
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