Pure Creative is a boutique design, brand communications and publishing company at the heart of Cape Town’s thriving creative community. They specialise in custom luxury publications, brand strategy, digital design, packaging and corporate identities. They work with all sorts of companies, from household names to disruptive start-ups. They are also global, helping brands grow wherever they might be.
''We tasked Pure with the enormous challenge of transforming a print publication belonging to a brand over 70 years old, into something that was fresh and resonated in the digital space. It was no easy task, but the end result was beautiful design that carried the brand message in a digital format that was easy to use and appealed to all users.''
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