PriMedia is an award winning and Internationally recognized Media Planning and Buying firm with world class Direct Response Marketing capabilities as well. Creators of some of the world's most recognizable and memorable brands (including the Legendary Ginsu Knives) PriMedia is uniquely qualified to advise clients on the most effective and cost efficient ways to spend their media dollars, because they are one of the few (if not only) media buying & Marketing services firms to have successfully spent tens of Millions of Dollars of their own media dollars in market all over the world.