“Digital assets are alpha and omega in our industry. Digital assets help us market and sell our products to customers and resellers, and fund brand growth. Without a DAM system, we would be forced to increase manual labour and the working processes would decrease efficiency immensely.”

“We store images, videos, brand assets such as logos, brand manuals, brand stamps and more on local disks, sharepoint, dropbox and many more locations. Adding this to a fast-changing organisation where responsibilities change continuously, while increasing focus on digital marketing, it became impossible to control Digital Asset Management responsibly.”