Papaya PR designs and creates campaigns to have impact across traditional, digital and social media. Artisan food, luxury lifestyle and innovative tech companies turn to Papaya to help make the headlines, create social media buzz and reach new audiences. Their relationships-driven, digital savvy approach means their clients enjoy face time with leading journalists, bloggers and social media influencers who can share their stories.
"Our event in Sydney was very successful. We had so many people and media participating in our event because Papaya is trusted by many people from within the industry including chefs and publications. We definitely would choose to work with Papaya again and we are looking forward to working with Papaya in the future."
"We worked with Papaya on the launch of El Topo Cantina in Southwest Sydney. At short notice, I was incredibly impressed how the team pulled together a successful launch campaign across social media and PR. In a few short months, we had over 1,000 locals on our social media channels, plus articles in Broadsheet, Concrete Playground, Daily Telegraph and Urban List. They also built a database of over 100 local community groups and businesses which resulted in a launch event so successful we ran out food in the venue (a good problem to have!) They managed to secure an extremely valuable cooking segment on Channel 7 to promote our day of the dead party and the venue has been listed as one of the top Mexican restaurants in Sydney! Great team, responsive and easy to work with."
"Papaya was engaged to initially support in the launch of one of our new liqueurs ‘Manly Spirits Blackfin Coffee Liqueur’ and they achieved outstanding results for us right from the work ‘go’. Papaya worked with our marketing team to create a highly successful Espresso Martini Festival which sold out in less than 48hours and secured 10+ top publications including Broadsheet and Concrete Playground. Alongside the event, they also executed an impactful social media strategy with an increase of 184% impressions. After the success of the launch we continued using their social media marketing services which we saw great ongoing results with increase in engagement, traffic to our website and an increase in followers MOM. It has been a pleasure working with the team, they are always very responsive, easy to work with, problem solvers and very professional."
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