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Read 9 Operative reviews and testimonials from customers, explore 9 case studies and customer success stories, and watch 11 customer videos to see why companies chose Operative as their Campaign Management Systems

Since 2001, Operative Media, Inc. has developed software and services that help publishers, agencies, and networks simplify the business of advertising. Media companies rely on Operative to sell, traffic, and bill premium ad inventory, increasing revenue and decreasing overhead. Operative’s client base, which controls over 20 percent of the global ad market, features NBCUniversal, Wall Street Journal, Comcast, iHeartMedia, BuzzFeed, Schibsted Media, and many more.

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Customer Rating Review Scorebased on 1789 reference ratings
4.7/5.0 (1789)

9Testimonials

  • "Before Operative, we had so many partners running that I couldn’t get the data I needed to optimize our indirect sales campaigns. Their Exchange Monetization team has become a great resource for me to be able to successfully maintain and manage our yield partners."

    Vicky HsuVP of Online Marketing
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9 Case Studies

  • Bauer Xcel Media Getting The Most Out Of Automated Ad Exchanges

    Vicky HsuVP of Online Marketing
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11 Customer Videos

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    Wendy MazzoniStrategy & Operations Executive
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Additional Operative Information & Resources

Read Operative Reviews, Testimonials & Customer References from 9 real Operative customers.

Browse Operative Case Studies, Customer Success Stories, & Customer References from 9 businesses that use Operative.

Watch Operative Customer Videos to learn why 11 businesses chose Operative.

FeaturedCustomers has 1,871,110+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.