"Abdul Latif Jameel is a diverse business with operations in more than 30 countries, as a result, securing brand consistency and managing brand assets is a complex challenge – simplicity is key. The Abdul Latif Jameel Brand Portal acts as a single global reference and repository locating all Brand Identity Guidelines and assets in one place, from logos and fonts to stationery, marketing collaterals and film assets. It has proven to be the ideal platform to keep our marketing community informed and aligned by offering an indispensable tool for marketing communications.”