Olapic enables brands to visually communicate in a new way, using real customer images and videos in every touchpoint. White backdrops, studio lighting, and simulated friend groups don’t get people’s attention anymore. Nor do they drive sales like they once did. Brands need better content that relates to audiences’ lives, and they need more of it to fill the growing number of relevant channels while driving towards their business goals. Olapic enables brands to visually communicate in a new way, using real customer images and videos in every touchpoint.
"We had the difficult challenge of promoting our new powerflex jeans with a campaign that involved getting people semi-naked in front of a camera. This is why it was important to promote our ugc video gallery across all channels to inspire others to take the challenge once they saw that so many others, including influencers they like and trust, were already doing it. The olapic team was very supportive in the planning and development of this campaign, helping us aggregate the enormous volume of content shared socially and making it easy for us to showcase the video gallery on our challenge website."







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