Read 7 Objective Platform reviews and testimonials from customers, explore 6 case studies and customer success stories, and watch customer videos to see why companies chose Objective Platform as their undefined

Objective Platform was founded in 2014 by Willem van der Weide and Andre Merkus. They offer an innovative marketing measurement solution that helps brands optimise their investments across channels and campaigns. ObjectivePlatform employs advanced attribution modelling into a software that connects marketing performance to actual business value. Their core business revolves around showing advertisers how marketing investments affect their business goals, and enabling them to plan and predict future investments.

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Customer Rating Review Scorebased on 407 reference ratings
4.7/5.0 (407)

7Testimonials

  • "When we first started working with Objective Platform, we ran multiple proofs of concept tests to learn if and how Objective Platform's insights could help us to optimise our business results. The tests proved with 96% significance that the model of Objective Platform outperformed other approaches that we tried. With the new model, we witness an uplift in ROI and average sales values."

    Vattenfall
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6 Case Studies

  • Successfully Transitioning from Last-Click Attribution to Unified Marketing Measurement with Tele2

    BenOnline Marketing Manager
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Additional Objective Platform Information & Resources

Read Objective Platform Reviews, Testimonials & Customer References from 7 real Objective Platform customers.

Browse Objective Platform Case Studies, Customer Success Stories, & Customer References from 6 businesses that use Objective Platform.

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