Objective Platform

Read 7 Objective Platform reviews and testimonials from customers, explore 6 case studies and customer success stories, and watch customer videos to see why companies chose Objective Platform as their

Objective Platform was founded in 2014 by Willem van der Weide and Andre Merkus. They offer an innovative marketing measurement solution that helps brands optimise their investments across channels and campaigns. ObjectivePlatform employs advanced attribution modelling into a software that connects marketing performance to actual business value. Their core business revolves around showing advertisers how marketing investments affect their business goals, and enabling them to plan and predict future investments.

Show more
  • 7 Testimonials View
  • 6 Case Studies View
  • No
    Videos Yet     Customer Videos
Customer Rating Review Score based on 625 reference ratings
4.7/5.0 (625)

7Testimonials

  • "We have a long-term partnership with Objective Platform with a great contribution to our business KPIs for all our brands and robust analysis on attribution.With this data-driven solution, we can …

    Denise Noordermeer Head of Media

  • "For lotteries, attribution modelling is far more complex than for other industries. For us, it was essential to consider factors of influence and business djnamics like the size of a …

    Staatsloterij

  • "Objective Platform’s software solution is customizable to how we steer marketing at Tele2. It allows us to define our online and offline channels and includes costs for all channels. It …

    Ben Online Marketing Manager
6 more testimonials currently locked

6 Case Studies

  • Measuring media impact across the funnel with T-Mobile

    Steenvoorden T-Mobile

  • TeleCom Provider - Customer Case Study

  • Successfully Transitioning from Last-Click Attribution to Unified Marketing Measurement with Tele2

    Ben Online Marketing Manager
5 more case studies currently locked

Additional Objective Platform Information & Resources

Read Objective Platform Reviews, Testimonials & Customer References from 7 real Objective Platform customers.

Browse Objective Platform Case Studies, Customer Success Stories, & Customer References from 6 businesses that use Objective Platform.

FeaturedCustomers has 1,907,025+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.