"Our partnership with Newsbridge provides us with a fast and efficient means of tagging our content and managing our thesaurus for Labels (objects, actions, scenes) and People in both English and Arabic. The user interface is intuitive which enables us to easily train the AI to detect and recognize people without a large training overhead, whilst the Arabic transcription and English translation performs to a good degree of accuracy. The files and data are easily exchanged between Newsbridge and our media asset management system, which results in smooth, operational workflows and processes overall."
"Prior to the launch of TF1 Media Gallery, we were already working with Newsbridge to sell and deliver media extracts to customers during the pandemic. Now as part of our content resale strategy, customer experience is now top-of-mind and we’re able to deliver an easy-to-use and streamlined showcase channel."










