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Namebase is a naming company with 20+ years of experience in creating strategically grounded and creatively inspired product, service, and company names. Since their founding, their naming professionals have created thousands of marks for national and international companies in all industry. Namebase principals handle every project. They also work in all styles of brand naming: metaphoric, descriptive, coined, creative compounds, and Latin/Greek constructs. Past and present clients include a range of companies, among them IBM, Hershey's, Kraft Foods, Epson, Spectranetics, Novartis, Motorola, Kia Motors, Experian, as well as small businesses and non-profits.
The Naming Group partners has partnered as naming agency of record with leading Fortune 500 companies including Capital One, General Motors, Reebok and Kohler to create memorable names such as the Venture Card and the Chevrolet Sonic among hundreds of others. They are the founders of The Namescape School of Thought - the belief that every brand has a collection of named offerings that must work together to communicate overall brand meaning. Their unique focus on the namescape ensures that every name they develop works with the names around it to tell a cohesive story, strategically advancing their clients’ brands.
Tungsten Branding provides brand creation and development services, brand alignment, and brand consulting services. In essence, they help brand a company owner's idea or vision for their business, product or service. This includes defining the brand objectives, clarifying the message and creating the brand identity.
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