"Some organizations have tight budgets, so we need to offer a solution according to their budget requirements. Other organizations experience various technical challenges with in place solutions and are just tired of ongoing issues. Most common issues are long backup time, long recovery time, and time-consuming maintenance of the backup solution itself. For example, one customer was upgrading a backup tool to the newest version and, after the update, recovery from older VM backups was not possible anymore, a total show stopper."