“Smashburger started because we believe people want a better burger experience, and we can deliver. That experience doesn’t end with the taste of our burgers, it extends to the entire customer experience. Mobivity enables us to communicate and engage the modern customer in a relevant and effective way, and the data insights we get help inform a wide variety of business decisions; but the most important thing is getting results; and so far, we’re thrilled with customer response to the printed coupons and the financial results for our business.”