Memorable is the new mainstream technology to optimize ad creative. They use AI and cognitive science to maximize the memorability, saliency, and conversion potential of ads--both videos and images.They come from the MIT lab that pioneered this field and they have the best technology in the space. Their AI is the future of ad optimization and their platform is being used by the marketing leaders like Unilever & L'Oréal.
“I used the Memorable platform to test various video ads before deciding where to invest. The frame by frame analysis helped me understand where ad recall and text saliency was at its highest and which were the top performing ads. The platform is very user friendly and the Memorable team is very responsive and helpful to provide meaningful recommendations and in depth analysis.”




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