At Jacobson Rost exist to tell true stories. All this means is that they do the hard work of discovering a brand’s most compelling truth and Jacobson Rost tell that story in an engaging, human way that will lead to transactions.Jacobson Rost tell their stories with iframes and apps, web videos and TV spots, experiential events and trade shows, print and digital ads, through social networks and influencers, and via traditional marketing and PR. Because when you’re committed to telling the truth in a candid way across channels, the way you tell it comes organically from the story itself. No rules. No barriers.
The Pinkston Group works with a select group of clients to create and execute media strategies that meet their public relations objectives, whether creating or growing a brand, promoting or launching products or books, influencing legislation, or avoiding or managing a crisis. The Pinkston Group specializes in building a profile for clients with zero visibility and tactically developing existing brands to ensure that each client’s public presence is meeting its strategic vision. The Pinkston Group emphasizes the importance of proactive public relations, generating positive press coverage by telling the clients’ stories well, highlighting what makes them unique, maximizing the news impact of announcements or events,and establishing client representatives as thought leaders in their industry. In addition to generating positive coverage, the Pinkston Group has extensive experience helping clients avoid negative publicity by providing frontline-tested guidance for responding quickly and intelligently to communications crises. When crisis hits, the Pinkston Group helps clients correct course and calm the storm.
The Power Group is rooted in traditional public relations, they also understand the need for innovation to reach people where they are. Their PR strategies go beyond conventional media relations and oftentimes become a collaborative force with other marketing initiatives, especially in the digital world. Instead of remaining a “PR only” agency, they chose to grow with their clients. They expanded and refined their suite of services to meet their needs along the way – and they’re thrilled to bring their expertise to the table.