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LoopMe is a technology company that uses artificial intelligence (AI) to improve brand advertising performance and outcomes. LoopMe, the leading outcomes-based digital advertising platform, has launched an AI outcomes guarantee solution that offers an exclusive market-first guarantee on a suite of brand lift key performance indicators (KPIs). This new artificial intelligence (AI)-based solution allows advertisers the ability to further maximise their media investments through providing guarantees on effectiveness goals such as ad recall, brand lift, brand affinity, consideration, and purchase intent. The solution, which was first trialed as a beta by The Very Group earlier this year, is now widely available for global advertisers.
“In addition to low awareness levels, Earthjustice also had the unique challenge of limited audience reach due to the narrow audience parameters and psychographics in place. We leveraged LoopMe’s PurchaseLoop …
“LoopMe's Intelligent Marketplace aligns with our commitment to deliver effective and efficient advertising solutions at scale.”
“LoopMe is paving the way for the next wave of brand measurement solutions that secure a true 1-1 connection between brands and consumers.”
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