Liganova's mission is to transform commercial brand spaces into phygital experiences. Having people, brands, and products interact in seamlessly networked physical and digital spaces is what drives them. They always consider what’s coming next and focus on both viable innovations and sustainable solutions—all while living in the spirit of the present. For almost three decades, LIGANOVA has been developing retail and brand marketing campaigns and projects for the most influential global brands and companies in the automotive, beauty and health, luxury, fashion, food and beverage, and sports sectors.
“The hybrid brand experience – i.e. the ability to be experienced physically and online – must be part of customer-centric brand management in 2021. That’s why we have planned an exciting dramaturgy of virtual highlights for our anniversary year."
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