"Our product is The Bar Method. It’s an easy sell to women because it makes them beautiful, but it’s also a hard sell because it requires them to rise to the occasion of a very challenging workout. In 2010, we came to KMR for help explaining to the media the unique benefits that students get from doing the Bar Method. We were also confronting a tremendous influx of competitors into our exercise niche. From the beginning, Kathy and her team were delightful to work with, enthusiastically embracing our ideas and turning them into successful campaigns. They were also prolific producers, getting us coverage in media outlets that were well-targeted to our audience including Elle, Self, Shape, Glamour and Fitness Magazines, CNN, Fox News, Daily Candy, and The Huffington Post. With their assistance, the number of Bar Method studios around North America grew from 36 in 2010 to 76 today, and our company has acquired a reputation for excellence within our industry. I highly recommend KMR to any business seeking to make its mark."