Keep Your Fork Testimonials

“Guide to Communicating Research Beyond Academia.”

“Being the only in-house person working on marketing and PR is pressured - I don’t have the time to do everything. And I know I don’t have the reach and the contacts across the Sheffield City Region to get our messages out there. I have worked in PR and know the benefits of it. I also felt that outsourcing PR gave us far more expertise than we could afford if we were to employ someone. The contacts, journalistic experience and PR and comms knowledge we have received from KYF has helped us greatly. Right from the start, is has felt like Jo is part of my team. She takes the pressure off me, takes on work I don’t have time for and comes up with new ideas and angles for press articles. We’ve been delighted with the results. We’ve had more press coverage than we’ve ever had before and are looking forward to more in our celebration year. It is explaining what we do, shouting about our expertise and building our brand. We’ve had very positive feedback from it. Customers tell us they see our name everywhere - they are noticing our vans and our adverts and marketing material more now. And our employees tell us they feel proud when they see us in the press.”