"When I met Jack Vanderlee from Jaw Drop Marketing, I was not looking or even thinking about working with someone regarding marketing. Our first conversation was not even about dentistry. It was about Banff National Park in Canada. (He lives in Calgary). Jack seemed less interested in my practice per se and more focused on me. It was then that I knew I wanted to explore working with him. I called Jack and we spoke a few times and he came out to my office. I was expecting a meeting about advertising and marketing. But what I got was a day of Jack helping me define who I was, what I thought, and what my story was. All I could say was: Wow! Every other marketing person I ever met wanted to sell me something on who THEY thought I should be or was. This is your typical print media advertising, selling something. Jack helped me define who I was as a person, AND as a dentist. He guided me through a process of what I call Inside-Out. In my case, practice dentistry according to who I am, what I believe, what I stand for. Our rebranding project (from Rose Dental to Good Health Dental) has allowed me to to love what I do – again. And that attracts those people to my practice, who resonate with who I am. Now they find me. Over the years Jack has become not only a mentor, but a friend, especially during my recent heart attack. I owe Jack and his Jaw Drop Marketing team for helping me build the practice I always wanted, so I was able to go back to work in a place that is a reflection of me, a practice where Jack has helped show who I am."