"We have relationships with all the data providers out there and our products are built to work with any of them, but there are two things we like about INRIX: The quantity and the density of the probes, and honestly, the willingness of their marketing and technical staff to collaborate …

"Many data providers are only able to offer access to the data through development of the client’s in-house systems, and as is often the case, the expense of developing software to integrate big data sources can run into hundreds of thousands of pounds trying to make sense of big data …