inriver is the market leader for simplifying Product Information Management (PIM). They help B2C and B2B multi-channel commerce and marketing professionals tell perfect product stories. Their powerful inriver Product Marketing Cloud radically facilitates the creation, handling, and distribution of perfect product information for a world-class customer experience across all touchpoints, in multiple languages. More than 900 brands around the world rely on inriver Product Marketing Cloud for efficiently controlling the product (information) flow for their globally recognized brands.
”We have been looking at inRiver PIM for a number of years, and finally selected it as the system support for our omni-channel strategy because inRiver understood our journey. We definitely believe that implementing inRiver PIM will contribute to reaching our business goals and ambitions by ensuring that we have consistent communication and information in all channels. We also believe that inRiver PIM will help us deliver new material and new products faster onto the market. Stage one of the implementation is feeding our web shop and printed media with content from inRiver PIM, and we plan to roll out the inRiver PIM Planner tool for our campaigns in fall."
“We are a very product-oriented and sales-oriented company. Everything circulates around the products, and we realized we had to get the information out about our products much faster. We are right now in the process of building our base of product information with texts and images, structuring it well and taking time to make it right from the start, so that we can use this to the full capacity of inRiver PIM for all channels. With this base, and with the upcoming e-commerce, our customers will be able to do a quick search and find our products both sooner and easier. We selected inRiver PIM because inRiver has a product that fits us, because their product packaging and pricing model makes it accessible also for smaller companies like us. inRiver also has a good partner network that gave us a good provider for implementation. We also saw that manydifferent companies of varying size use inRiver PIM, so we felt this was just right for us."
"We can now easily add marketing information to the technical features of our products. This allows us to enhance the product information, and all the data is available from a single central location. In addition, we can create digital product sheets such as brochures and leaflets at the touch of a button within inriver PIM."
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