inriver is the market leader for simplifying Product Information Management (PIM). They help B2C and B2B multi-channel commerce and marketing professionals tell perfect product stories. Their powerful inriver Product Marketing Cloud radically facilitates the creation, handling, and distribution of perfect product information for a world-class customer experience across all touchpoints, in multiple languages. More than 900 brands around the world rely on inriver Product Marketing Cloud for efficiently controlling the product (information) flow for their globally recognized brands.
"When I look at the process now, it is really structured compared to before. It used to be 4 to 5 weeks to get to market. Now it can happen in one day. For us that is a tremendous gain."
“The most important aspect of PIM implementation is the change management and understanding its implications on people, processes, and governance. Let the people and process design the technology; don’t let the technology dictate your approach.”
“We needed a PIM to publish accurate product information, support sales, facilitate customer decision-making, and enhance satisfaction while allowing us to stay ahead of the competition."
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