"There is a great deal of good coming out of the campaign with Persuade – we’re raising awareness about mental health illnesses, we’re giving patients better, easier access to care and we’re working to remove the stigma associated with mental illness. Most importantly, because as marketers our ultimate job is …

"Our small team faced a steep learning curve in determining how to efficiently manage online listings for our physicians and facilities, and we just didn’t have the clout to get the support we needed directly from the directories. Each directory had its own nuances, and the rules seemed to be …