The CRM provides us with a multi-functional tool to accurately communicate with our patients and potential patients. Everyone from the OB clinic, to the OB department, to Marketing has been collaborating to collect and upload data into our CRM, which is already showing ROMI.

Influence Health’s reputation management solution is comparable to many on the market, but what distinguishes them from others is that they understand our unique healthcare challenges and have been able to quickly set up a highly successful program.

Our small team faced a steep learning curve in determining how to efficiently manage online listings for our physicians and facilities, and we just didn’t have the clout to get the support we needed directly from the directories. Each directory had its own nuances, and the rules seemed to be in constant flux. Outsourcing to Influence Health was the best option, and we saw improvements right away. Their easy-to-follow tracking reports allowed us to monitor progress and share the improvements with others in our organization. It’s a great relief to have online directories under control, freeing staff to work on other aspects of our organization’s online presence.

Since partnering with Influence Health, we have seen significant results in both listings accuracy and visibility – after just one month. I consider a local listings management program an integral component of a digital marketing strategy.

There is a great deal of good coming out of the campaign with Persuade – we’re raising awareness about mental health illnesses, we’re giving patients better, easier access to care and we’re working to remove the stigma associated with mental illness. Most importantly, because as marketers our ultimate job is to drive revenue, this campaign has given us the kind of return on investment we need to justify its existence and continuation.

Before partnering with Influence Health on directory listings, managing listings felt like the Wild West. It was a constant challenge to claim our listings and it was never clear why a correct listing would suddenly change and show incorrect information. We were constantly putting out fires. By partnering with Influence Health, we have peace of mind that we are staying on top of these changes and centralizing our efforts to keep our listings up to date.