Infectious Media is an international programmatic agency that partners with global brands to deliver effective and efficient media campaigns. Founded at the dawn of the programmatic era, Infectious Media has developed specialist teams and technology that exclusively focus on making programmatic work for advertisers. Planned and executed correctly, programmatic is more than just a media buying tactic, it drives incremental revenue and competitive advantage across the customer lifecycle. Infectious Media's programmatic advertising platform, Impression Desk, provides a single access point to the fragmented landscape.
“Once we started to get some of the data back from each of these strategies, we were able to then start to blend them together. For example, we could look at specific Experian data segments who were then found on some of the PMP deals. By blending them together we could get the best of both worlds.”




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