IMM is a full-service digital marketing agency based in Boulder, CO. They focus on building national marketing programs that get smarter every day and increase in value over time. Founded in 2006, IMM has a distinguished track record of innovating and adapting ahead of major industry shifts. Following the concept of Ideas Made Measurable, IMM takes a bottoms-up approach to building full-funnel campaigns that leverage advanced paid media, social/mobile and creative strategies. IMM maximizes ROI for category leaders and challengers across a wide range of verticals including restaurants, consumer electronics, health, CPG, financial services and retail.