HowGood is an independent research company with the world's largest database on product sustainability. With more than 33,000 ingredients, chemicals, and materials assessed, HowGood SaaS and impact data offerings help leading brands, retailers and investors improve their environmental and social impact. Through in-depth, ingredient-level insights into factors ranging from greenhouse gas emissions to animal welfare to labor risk, HowGood data powers strategic decision-making for the sourcing, manufacturing, merchandising, and marketing of sustainable products.
"HowGood provides a real-time understanding of the social and ecological impact of every product in our portfolio beyond anything we could have found elsewhere."
"We owe a big thank you to HowGood for guiding, inspiring, and pushing us throughout our KPI development process. They understood our vision and helped us bring it to life."
"The pilot was so successful, and we got such amazing feedback from our customers, that the decision to expand the ratings into all of our Giant stores was an easy …
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