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Herdify is an insights platform that finds the best areas to target for mail campaigns. Using the same technology they used to predict the spread of the pandemic for the UK Government, they predict where word-of-mouth is spreading influence in the real world. Armed with this, you can optimise your marketing with a deeper understanding of your audience allowing you to better target your ads, choose better locations for events or where to open popups.
“Our diverse community is what powers our brand. Working with Herdify, we generated a 6% uplift in revenue by targeting strong Axel Arigato community hotspots.”
“We are impressed with the results so far that we’ve seen in the trial with Herdify. We applied their behavioural segmentation to our test Google Performance Max campaign for Cotswold …
"We rely on word-of-mouth to not only fuel our growth, but to spread our message effectively – and it’s our community who we turn to to validate new ideas, such …
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