

Advantage is a sponsorship and brand experience agency with offices in greater New York City and Los Angeles. An award-winning agency within Interpublic Group (IPG), Advantage has four unique areas of expertise which all Make Brands Happen in their own unique ways. They leverage insights to craft partnership strategies and activation plans around consumer passions, backed by world-class sponsorship negotiators and a proprietary measurement toolkit.
EMG3 has provided experiential solutions to some of the biggest and best companies in the world. By combining the art of live experiences with the science of both new and traditional media, EMG3 builds strong emotional connections between client brands and key audiences.
Newbridge Marketing Group comprises three divisions: Newbridge Campus, Newbridge Sports + Entertainment and Newbridge LIVE!, its experiential marketing unit. Leveraging learnings from more than 600 partnership marketing programs it has executed, NMG customizes programs to help brands and agencies more authentically engage their target consumers.