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Grasslands Testimonials

  • "For years, journalists and the cannabis industry alike have looked to Ricardo Baca for insights and perspective. Ricardo knows the consumer and the cannabis business with unparalleled depth and breadth."

  • "Building a meaningful brand story and supporting it with consistent messaging and PR strategies may be a more intricate endeavor in modern cannabis and hemp than nearly any other industry. Willie’s Reserve and Willie’s Remedy are both inspired by Willie Nelson, so shaping distinct roles and communications for our related-but-different …

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