GMR Marketing is an innovative global sponsorship and experiential leader, connecting brands and their consumers through shared passions. They change how people think, feel and behave through the power of experience. Experiences founded on data, rooted in insight, grounded in strategy, designed meticulously and executed flawlessly. Their passionate global team creates, consults and activates in more than 70 countries, covering every continent from 26 offices in 14 countries.
“If Humana had not come in here, we would not be here today with this great tournament, totally revived, and a huge crowd today. So thank you [CEO] Mike McCallistar, and thank you Humana.”
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