Formerly Allison Dawn PR (founded in 2003), Full Scale Media is a full service public relations and social media firm, practicing in the areas of: Health & Fitness, Personalities, Niche Consumer Goods, Accessories, Apps, Websites, and Automotive.FSM's team of public relations professinals boast the combined expertise and media relationships accrued from nearly two decades of combined public relations, social media and brand development experience. they have a proven track record of impressive case studies. their proprietary methods and techniques are outside the box and their results are indisputable.