Flurry from Yahoo is optimizing the mobile experience for developers, marketers and consumers. Flurry’s market leading analytics product sees activity from more than 700,000 apps on over 1.8 billion smartphones and tablets worldwide, giving the company the deepest understanding of mobile consumer behavior. Flurry has turned this knowledge into accelerated revenue and growth opportunities for app developers, and an effective, measurable advertising channel for marketers to engage their audiences on mobile devices.
"We chose Flurry to guide this analysis and investigation for a number of reasons. We’ve had their SDK in our clients for a very long time and have relied heavily on them for funnel analysis, user pathing, and as an external source to compare against our in-house business intelligence. But what made Flurry particularly helpful in this instance was their ability to quickly & easily filter against specific date ranges while simultaneously drilling down into targeted dimensions."
"Flurry's AppCircle Clips delivered top performance: the right audience for our game, a positive ROI, and across the board top-tier performance on every KPI versus our other acquisition channels."
"Flurry is a force to be reckoned with and will soon operate the leading mobile marketplace. We know it works because it worked for us: Flurry data enables better and smarter buying decisions."
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