“We needed a platform that gave reps and retailers easy-to-use, powerful technology and tools, enabling them to learn about our company and our uniqueness as a brand. We also wanted a platform that allowed reps to pick it up and start using it almost immediately, otherwise, it wouldn’t be worth …

“The relationship between a brand and its retailers is critical to mutual success This puts a brand’s reps in a key position, as they are the primary point of interaction and face of the brand. In this age of hybrid models, reps are more important than ever in delivering that …