EDITED, a retail technology company, helps the world’s leading brands have the right product at the right price, at the right time. With more than 80 billion data points, and millions more added daily, EDITED is the world leader of real-time data for apparel retailers worldwide.
"Data-backed insights are essential for us to keep pace with competitors and customer requirements. We chose EDITED because we needed a tool that could validate our current strategies and help us identify new ones. Now, we can instantly fact-check whether to act on a new trend, discount a particular product or move into a new pricing strategy in line with our Never Knowingly Undersold policy. EDITED sits at the very heart of our buying and merchandising team - from informing trading conversations to assortment reviews - and it's crucial to how we operate.”
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