


Looney is believe that strategic development is a creative process. The most important skill for solving any problem is creativity--the ability to generate a variety of unique, culturally relevant insights by combining a network of rational and emotional ideas. Their ability to nail your reason for being is the main reason why their integrated marketing campaigns connect so well with consumers across all media channels. Their hybrid approach is smarter, faster, and it works.
SRG has established long-term customer and venture fund partnerships, which range from SRG serving as wholly outsourced technology teams to augmentation of existing internal teams. This approach has enabled SRG’s customer partners to dynamically throttle up and down technology spend, as needed, without the commitment to a more traditional static overhead financial burden.
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