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    4.7 / 5.0
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    Grow Creative Co. creates experiences that transform brands, grow businesses and make life better for their customers and their customer's customers. They supercharge businesses with passion, charm and liveability and turn their clients into fans who will want to share the experience with their friends. They want businesses to be beautiful, engaging and fun. They want to make businesses work.

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    MG2 Media specializes in strategy, development and design of customized web platforms to help their clients achieve their goals. The success of MG2 Media lies in the way they handle turnkey projects, as well as, in their innovative and unique content management system enabling their clients to manage their website in a flexible and simplified way.

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    The application of virtual reality in e-commerce has enormous potential for transforming online shopping into a real-world equivalent. However, the growing research interest focuses on virtual reality technology adoption for the development of e-commerce environments without addressing social and behavioral facets of online shopping such as trust. At the same time, trust is a critical success factor for e-commerce and remains an open issue as to how it can be accomplished within an online store. This paper shows that the use of virtual reality for online shopping environments offers an advanced customer experience compared to conventional web stores and enables the formation of customer trust.

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